New lease of life for butchery

Jason Siddell and Laura Penrose will open the doors to the Top of the Range Meat Company on August 21st
08th Aug 2023

Over the past two weeks, locals may have noticed big changes to the shopfront of the butcher shop that previously traded as Vidler’s Butchery. The shop has undergone a facelift and has now been rebranded as Top of the Range Meat Company. Owners of the company are locals, Jason Siddell and Laura Penrose who also own and operate Fig Tree Park Angus Stud at their Wandsworth property, 25km North West of Guyra towards Tingha.
The decision to open Top of the Range Meat Company stems from a shared passion and dream to see the end result of breeding decisions quantified in terms of yield and eating quality and provide consumers the paddock to plate experience.
Jason graduated from UNE Armidale with a Bachelor Rural Science specialising in Meat Science. He began his career in Research at the Meat Science Department, UNE within Beef and Sheep CRC projects conducted across commercial abattoirs in Qld and NSW. Further roles within beef extension and research with Northern Tablelands LLS and NSW DPI has furthered Jason's passion for the Australian beef Industry.
Laura graduated with a Bachelor Science with First Class Honours in Livestock Genetics from UNE before beginning her career within Research at NSW DPI, before taking on a role as Genetic Improvements Project Manager with the Australian Wagyu Association.In the last three years they have grown the Fig Tree Park Angus yearling bull breeding program and have entered into the world of Wagyu, starting a small Fullblood Wagyu herd and F1 Wagyu operation using Door Key Wagyu genetics from recent Wagyu Hall of Fame Inductee, Lock Rogers over the Siddell family’s commercial Angus cattle.
Top of the Range Meat Company will operate as a retail butcher with the aim of expanding to online sales and deliveries. They will specialise in locally sourced beef, lamb and pork from the New England and Northern Tablelands Regions. Beef bred from Fig Tree Park Angus genetics will be a feature of the store, partnering with clients who have purchased Fig Tree Park genetics. The store will also stock Angus, Shorthorn and Wagyu products from recognised beef brands like JBS, Jack’s Creek and Teys Australia.
The core focus of Top of the Range Meat Co is quality, consistency, and affordability, taking their customers on a true paddock to plate journey with high-quality, ethically raised meat sourced right from their doorstep.
Top of the Range Meat Co will commence trading the week of August 21st.

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